Try shopping made easy
30% OFF
your first grocery shop
+ FREE deliveries for 3 months

Use the grocery voucher below:


Min. spend: £60 Max. reward: £25  

Order by: 20/11/19 Terms apply.

Voucher usage requires opt in to e-marketing from Ocado about Usage of service is not dependent on voucher redemption. Restrictions apply, please see Terms & Conditions.

Percol Fairtrade Organic Pick of the Crop Instant Coffee 100g


£4.00 per 100g

Product information

Rich, dark and velvety, our Organic Rich Roast is 100% organic with a well-rounded and balanced taste. It is everything a good cup of coffee should be.
Fairtrade, Strength - 4, Extraordinary coffee, 100% arabica, Organic & well-rounded
Country of Origin

OrganicOrganicSuitable for vegetariansSuitable for vegetarians

Instant Coffee (100%)
Dietary Information


Ratings and reviews

Customers rated this product
Customers would recommend this product

Customer reviews (14)

Sort by:

of 3

05 October 2019 by 
Flat and tasteless

Bought it mainly because of the good reviews. Sorely disappointed. Flat, tasteless and not very aromatic... huge disappointment

Was this helpful?
29 September 2019 by 
Rich and strong

Delicious rich strong coffee Doesn’t give me a headache- best organic coffee out there Overpriced but worth it

Was this helpful?
19 August 2019 by 
Burnt cofee

I was very much looking forward to giving this a try, massive disappointment as it tastes like burnt coffee. I don't know if it is a bad batch but they shouldn't dare to try their luck by selling it like this

Was this helpful?
27 January 2019 by 
Good Coffee, Too Much Unnecessary Plastic Wrap

It’s a real shame about the packaging for this coffee, as the product itself is excellent.  I am Italian, brought up on Espresso, and I chain drink coffee all day.  When I’m busy, I use Instant for convenience but it must be Organic and Fair Trade.  This Percol blend is the best I have found so far, robust and full of flavour but without being harsh or bitter.  It even smells like real coffee.  I should like to make it my Go To Cuppa, sadly that won’t be happening yet.  As others have mentioned, the glass jar is bound round with a large plastic wrapper which is not, I think, even recyclable.  At a time when most ethical producers are attempting to reduce the use of plastic this is totally unacceptable, especially as every other coffee I buy just has a simple paper label.  If Percol changes the packaging then I will be putting two or three jars of this on weekly order as all the family like it, as do guests, but for now, I shall continue to search for equal strength and better ethics in one jar.

Was this helpful? (4) (0)
26 November 2018 by 
excellent coffee

I use this for my morning cuppa as a latte and it is very smooth and a little choclatey

Was this helpful?
10 August 2018 by 
Decent instant

Fairly strong but very smooth flavour. Would recommend to those who enjoy a robust cup of coffee

Was this helpful? (3) (0)

of 3

Your rating and review


This page serves as a summary for information purposes only, and are designed to enhance your shopping experience on the Ocado website. While we have taken care in preparing this summary and believe it is accurate, it is not a substitute for your reading the product packaging and label prior to use. You should note that products and their ingredients are subject to change. If you do require precise ingredient information you should consult the manufacturer, whose contact details will appear on the packaging or label. Ocado is therefore unable to accept liability for any incorrect information. Where this description contains a link to another party's website for further information on the product, please note that Ocado has no control over and no liability for the contents of that website. You should also note that the picture images show only our serving suggestions of how to prepare your food - all table accessories and additional items and/or ingredients pictured with the product you are purchasing are not included. This data is supplied for personal use only. It may not be reproduced in any way whatsoever without Ocado Limited's prior consent, nor without due acknowledgement.

We use cookies to give you the best experience with Ocado. Continue shopping if you’re happy, or find out how to manage your cookies